CANADIANS OVERWHELMINGLY CRITICAL OF DOCTORED IMAGES IN MAGAZINES AND ADVERTISING

In advance of its first public forum, Media Action released the results of a national poll that shows a majority of Canadians - 71% - consider the use of digital enhancement technology unacceptable in application to beauty product advertising campaigns.

Announcing the first event in the Media Action Presents series:

Beauty (Mis)Represented:
What’s the matter with airbrushing advertisements?

Is photo-manipulation in advertising benign and irrelevant, or damaging and indefensible? Join Media Action Média (formerly known as MediaWatch) in its first public discussion as we debate the issue from all sides.

Is photoshopping benign and irrelevant, or damaging and indefensible?
Media Action's current project is looking into the practices of photo-retouching in advertising. We want to know if magazines should be allowed to graphically enhance photos that accompany ads for anti-aging creams. Check out our campaign page for me information, and get in touch if you'd like to get involved.

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